Negroni: The Italian Classic Worth Mastering
Few cocktails are as instantly recognisable as the Negroni. With its striking ruby-red colour and bold bittersweet flavour, it's become a favourite for everything from pre-dinner drinks to home cocktail nights. Best of all, it's incredibly simple to make, requiring just three ingredients in equal measures.
A Brief History
The Negroni is believed to have been created in Florence, Italy, around 1919. According to the popular story, Count Camillo Negroni asked his bartender to strengthen his favourite Americano cocktail by replacing the soda water with gin. The result was a richer, more complex drink that quickly became a classic.
More than a century later, the Negroni remains one of the world's most celebrated cocktails—and for good reason.
What You'll Need
- 25ml Gin
- 25ml Campari
- 25ml Sweet Vermouth
- Ice
- Orange peel for garnish
How to Make a Classic Negroni
- Fill a mixing glass with ice.
- Add the gin, Campari and sweet vermouth.
- Stir for around 30 seconds until well chilled.
- Strain into rocks glass over fresh ice.
- Finish with an orange peel garnish.
Why It Works
The beauty of a Negroni is its balance. The gin brings botanical character, Campari delivers its signature bittersweet orange notes, and sweet vermouth adds richness and spice. Together, they create a cocktail that's bold, refreshing and surprisingly easy to enjoy.
Whether you're discovering it for the first time or mixing one to celebrate Negroni Week, it's a timeless cocktail that's well worth adding to your repertoire.
Ready to mix your own? Explore our range of gin, Campari and sweet vermouth and create this Italian classic at home.












